Apr 20
Chapter Meeting

April Virtual Chapter Meeting

04/20/22 1:00pm to 2:00pm

Session Title: A Wicked Problem: Consumer Research Helps Build the Foundation for Data-Driven Earthquake Insurance Communications

Date/Time: April 20, 2022, at Noon Central

Session Description: Missouri is the third-largest earthquake insurance market, exceeded only by California and Washington. Yet few Missourians are aware of the state’s largest natural hazard risk, and even fewer have earthquake insurance. This presents a “wicked problem.” The Missouri Department of Insurance, NAIC’s Center for Insurance Policy and Research, and the University of Missouri’s Disaster and Community Crisis Center have collaborated to research what Missourians do and don’t understand about earthquake risks and insurance. Hear insights gained during this project so far.

Reservation: RSVP to kccpcu@gmail.com by 4/18/2022. 

Dr. Lisa Groshong

National Association of Insurance Commissioners NAIC

Dr. Lisa Groshong is Communication Research Scientist at NAIC’s Center for Insurance Policy and Research (CIPR). In this role, she has spearheaded CIPR’s first comprehensive review of NAIC’s climate risk disclosure survey. Currently, her other research projects include investigations of earthquake awareness along the New Madrid fault and consumer understanding of long-term care insurance. Lisa started her career in journalism, media relations and academia with a detour through the Peace Corps. She earned her PhD in natural resources at the University of Missouri, where she worked on a major National Science Foundation climate project. 

Lori Croy

Missouri Department of Commerce and Insurance

Lori Croy is the director of communications for the Missouri Department of Commerce and Insurance. Her focus is on helping Missouri citizens understand “who we are, what we do and how we can help them.” In addition, she is responsible for communicating with industry partners in the areas of insurance, banking, credit unions and professional licensing to ensure the protection of consumers while also maintaining a safe, level and competitive playing field. She also has 24 years of experience in higher education and private consulting.